I've been studying Warren Buffett for probably a year now, and while studying Buffett, an unescapable character is his business partner Charlie Munger.
Back when Munger was working for his clients -- legal and then investing -- he saw his time as a product to be sold off. He also understood that the units of his time were not equal across the spectrum. There were some hours that were infinitely more valuable and effective than others. For Munger, these were the first hours in the day. Naturally, he decided to sell his most valuable product -- his morning hours -- to the customer who meant the most to him.
You can probably guess who that was.
Before doing any work for anybody else, he made sure to work on himself for that hour.
This is the kind of brilliant strategy that tricks you into thinking that you'll have no ambiguity moving forward. In this case: just sell your best hour to yourself! But it's not so easy because -- well in my case -- I turned out to be a really shitty customer.
I turned out to be a customer who didn't know what they wanted, but acted like they did. A customer who would say they want one thing one day and then change their mind the next. And so I spent a lot of time with this customer to help them figure out what they really wanted.... and then convincing them that that's what they really wanted. Cause boy let met tell you, this customer was so bad that they didn't even know what they wanted when you told it to them. You had to sell it to them.
But now that they're sold and they've signed off on it. I'm moving steadily, albeit smoothly towards treating them well. We're on good terms now.