In the age of unlimited access to recipes, the hard part about getting good advice isn’t getting it. It’s following it. And then you might be able to turn the recipe into insight.
This quote is taken from one of Seth Godin's recent newsletters. He used a cooking analogy to describe an upcoming phenomenon.
We're all surrounded by formulas, templates, processes, advice, and guides. They are freely accessible on the internet. We can grab them at any time.
That's not the hard part, as Seth states. The tough part is actually following through.
What if we followed the advice we got to the T? Would we get great, or at least decent, results? Likely, yes.
But of the time, that's not what we do. Similar to adjusting a recipe, we might substitute one or the other ingredient because it suits us better. We might omit certain things all together because they don't seem that important.
When the outcome is not the same and not what we expected, we complain that the recipe doesn't work. Probably, the fault doesn't lie in the process but rather in us.
To be honest, when I'm cooking, I'm never following the recipe exactly. I like to have creative freedom. But when it comes to business and skills, I try to trust the process that other successful, smart people have laid out.